How to Leverage Peer-to-Peer SMS for Fundraising
Pricing
This webinar is free to attend.
Members: Can view the recording and presentation at any time
Non Members: Can only attend the live event. They will not have access to the recording.
The ACLU has utilized peer-to-peer texting to capitalize on moments big and small — taking their fundraising program to new heights. Join the ACLU and their partners at MissionWired to dig into the strategies they’ve implemented to scale peer-to-peer texting, including how to launch a peer-to-peer program, how to leverage a program during rapid response moments and so much more.
Key Take Aways:
- Scaling up a peer-to-peer texting program during rapid response and tentpole moments like Giving Tuesday and End-of-Year
- Building out a regular peer-to-peer texting cadence
- Reactivating lapsed audiences
Speakers:
- Perrin Brunet, Associate Manager, Digital Marketing Production, ACLU
- Alex Fleming, Managing Strategist, Missionwired
ACCESSIBILITY
We will provide automated transcription at this event. If you need additional accommodations, please contact Risa Sudnow at info@dmfa.org or 646-675-7314.
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