BEGIN:VCALENDAR
VERSION:2.0
PRODID:-//ChamberMaster//Event Calendar 2.0//EN
METHOD:PUBLISH
X-PUBLISHED-TTL:P1H
REFRESH-INTERVAL:P1H
CALSCALE:GREGORIAN
BEGIN:VTIMEZONE
TZID:America/New_York
BEGIN:DAYLIGHT
RRULE:FREQ=YEARLY;BYMONTH=3;BYDAY=2SU
DTSTART:20070101T000000
TZOFFSETFROM:-0500
TZOFFSETTO:-0400
TZNAME:Eastern Daylight Time
END:DAYLIGHT
BEGIN:STANDARD
RRULE:FREQ=YEARLY;BYMONTH=11;BYDAY=1SU
DTSTART:20070101T000000
TZOFFSETFROM:-0400
TZOFFSETTO:-0500
TZNAME:Eastern Standard Time
END:STANDARD
END:VTIMEZONE
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20260625T130000
DTEND;TZID=America/New_York:20260625T140000
X-MICROSOFT-CDO-ALLDAYEVENT:FALSE
SUMMARY:How to Leverage Peer-to-Peer SMS for Fundraising
DESCRIPTION:The ACLU has utilized peer-to-peer texting to capitalize on moments big and small   taking their fundraising program to new heights. Join the ACLU and their partners at MissionWired to dig into the strategies they've implemented to scale peer-to-peer texting\, including how to launch a peer-to-peer program\, how to leverage a program during rapid response moments and so much more.\nKey Take Aways:Scaling up a peer-to-peer texting program during rapid response and tentpole moments like Giving Tuesday and End-of-YearBuilding out a regular peer-to-peer texting cadenceReactivating lapsed audiencesSpeakers:Perrin Brunet\, Associate Manager\, Digital Marketing Production\, ACLUAlex Fleming\, Managing Strategist\, MissionwiredACCESSIBILITYWe will provide automated transcription at this event. If you need additional accommodations\, please contact Risa Sudnow at info@dmfa.org or 646-675-7314.Featured Sponsor
X-ALT-DESC;FMTTYPE=text/html:<!DOCTYPE html><html><head><title></title></head><body aria-disabled="false"><p>The ACLU has utilized peer-to-peer texting to capitalize on moments big and small &mdash\; taking their fundraising program to new heights. Join the ACLU and their partners at MissionWired to dig into the strategies they&rsquo\;ve implemented to scale peer-to-peer texting\, including how to launch a peer-to-peer program\, how to leverage a program during rapid response moments and so much more.</p><p><br></p><p style="margin: 0in\; font-size: 10pt\; font-family: Aptos\, sans-serif\; background: white\;"><span style="font-size: 18px\;"><strong fr-original-style="" style="font-weight: 700\;">Key Take Aways:</strong></span></p><ul fr-original-style="" style="list-style-position: inside\;"><li>Scaling up a peer-to-peer texting program during rapid response and tentpole moments like Giving Tuesday and End-of-Year</li><li>Building out a regular peer-to-peer texting cadence</li><li>Reactivating lapsed audiences</li></ul><p><span style="font-size: 18px\;"><strong fr-original-style="" style="font-weight: 700\;">Speakers:</strong></span></p><ul fr-original-style="" style="list-style-position: inside\;"><li>Perrin Brunet\, <em>Associate Manager\, Digital Marketing Production</em>\, <strong fr-original-style="" style="font-weight: 700\;">ACLU</strong></li><li>Alex Fleming\, <em>Managing Strategist</em>\, <strong fr-original-style="" style="font-weight: 700\;">Missionwired</strong></li></ul><p style="margin: 0in\; font-size: 12pt\; font-family: Aptos\, sans-serif\; color: rgb(0\, 0\, 0)\; font-style: normal\; font-variant-caps: normal\; font-weight: 400\; letter-spacing: normal\; orphans: 2\; text-align: start\; text-indent: 0px\; text-transform: none\; white-space: normal\; widows: 2\; word-spacing: 0px\; -webkit-text-stroke-width: 0px\; text-decoration-line: none\; text-decoration-thickness: auto\; text-decoration-style: solid\; caret-color: rgb(0\, 0\, 0)\;"><strong fr-original-style="box-sizing: border-box\; margin: 0px\; padding: 0px\; border: 0px\; font-size: 16px\; vertical-align: baseline\; font-weight: 700\;" style="box-sizing: border-box\; margin: 0px\; padding: 0px\; border: 0px\; font-size: 16px\; vertical-align: baseline\; font-weight: 700\;"><span style="box-sizing: border-box\; margin: 0px\; padding: 0px\; border: 0px\; font-size: 16px\; vertical-align: baseline\; color: rgb(243\, 121\, 52)\;">ACCESSIBILITY</span></strong></p><p style="box-sizing: border-box\; margin: 0px\; padding: 0px 0px 1em\; border: 0px\; font-size: 16px\; vertical-align: baseline\; line-height: 1.5em\; text-align: left\; color: rgb(0\, 0\, 0)\; font-family: Montserrat\, sans-serif\; font-style: normal\; font-variant-ligatures: normal\; font-variant-caps: normal\; font-weight: 400\; letter-spacing: normal\; orphans: 2\; text-indent: 0px\; text-transform: none\; widows: 2\; word-spacing: 0px\; -webkit-text-stroke-width: 0px\; white-space: normal\; text-decoration-thickness: initial\; text-decoration-style: initial\; text-decoration-color: initial\; background-color: rgb(255\, 255\, 255)\;"><span style="box-sizing: border-box\; margin: 0px\; padding: 0px\; border: 0px\; font-size: 16px\; vertical-align: baseline\; color: rgb(0\, 0\, 0)\;">We will provide automated transcription at this event. If you need additional accommodations\, please contact Risa Sudnow at&nbsp\;</span><span style="box-sizing: border-box\; margin: 0px\; padding: 0px\; border: 0px\; font-size: 16px\; vertical-align: baseline\; color: rgb(243\, 121\, 52)\;"><a fr-original-style="box-sizing: border-box\; margin: 0px\; padding: 0px\; border: 0px\; font-size: 16px\; vertical-align: baseline\; outline: 0px\; text-decoration: none\; color: inherit\; transition: all 0.3s ease 0s\; user-select: auto\;" href="mailto:%20info@dmfa.org" style="box-sizing: border-box\; margin: 0px\; padding: 0px\; border: 0px\; font-size: 16px\; vertical-align: baseline\; outline: 0px\; text-decoration: none\; color: inherit\; transition: all 0.3s ease 0s\; user-select: auto\;">info@dmfa.org</a>&nbsp\;</span><span style="box-sizing: border-box\; margin: 0px\; padding: 0px\; border: 0px\; font-size: 16px\; vertical-align: baseline\; color: rgb(0\, 0\, 0)\;">or 646-675-7314.</span></p><p style="box-sizing: border-box\; margin: 0px\; padding: 0px 0px 1em\; border: 0px\; font-size: 16px\; vertical-align: baseline\; line-height: 1.5em\; text-align: left\; color: rgb(0\, 0\, 0)\; font-family: Montserrat\, sans-serif\; font-style: normal\; font-variant-ligatures: normal\; font-variant-caps: normal\; font-weight: 400\; letter-spacing: normal\; orphans: 2\; text-indent: 0px\; text-transform: none\; widows: 2\; word-spacing: 0px\; -webkit-text-stroke-width: 0px\; white-space: normal\; text-decoration-thickness: initial\; text-decoration-style: initial\; text-decoration-color: initial\; background-color: rgb(255\, 255\, 255)\;"><span style="box-sizing: border-box\; margin: 0px\; padding: 0px\; border: 0px\; font-size: 16px\; vertical-align: baseline\; color: rgb(0\, 0\, 0)\;"><strong fr-original-style="" style="font-weight: 700\;">Featured Sponsor</strong></span></p><p style="box-sizing: border-box\; margin: 0px\; padding: 0px 0px 1em\; border: 0px\; font-size: 16px\; vertical-align: baseline\; line-height: 1.5em\; text-align: left\; color: rgb(0\, 0\, 0)\; font-family: Montserrat\, sans-serif\; font-style: normal\; font-variant-ligatures: normal\; font-variant-caps: normal\; font-weight: 400\; letter-spacing: normal\; orphans: 2\; text-indent: 0px\; text-transform: none\; widows: 2\; word-spacing: 0px\; -webkit-text-stroke-width: 0px\; white-space: normal\; text-decoration-thickness: initial\; text-decoration-style: initial\; text-decoration-color: initial\; background-color: rgb(255\, 255\, 255)\;"><img src="https://res.cloudinary.com/micronetonline/image/upload/q_auto\,f_auto\,c_limit\,w_215\,h_72/v1777046471/tenants/61806833-722a-4550-b226-51b1f62a1e0d/7ed7fb81d2824623b04aee87dc5a85ce/moore1.png" width="215" height="72" fr-original-style="" fr-original-class="fr-draggable" style="position: relative\; max-width: 100%\; cursor: pointer\; padding: 0px 1px\;"><br></p><p><br></p></body></html>
LOCATION:
UID:e.1099.1450966
SEQUENCE:3
DTSTAMP:20260426T080323Z
URL:https://members.dmfa.org/upcoming-events/Details/how-to-leverage-peer-to-peer-sms-for-fundraising-1718679?sourceTypeId=Hub
END:VEVENT
END:VCALENDAR
