Unlocking Mid-Level Donor Potential at Year-End

Struggling with mid-level giving? You’re not alone. Many organizations grapple with identifying high-capacity donors and delivering personalized engagement at scale. This webinar will tackle those challenges head-on and show you how data-driven strategies can unlock your donor base’s full potential.

In this 60-minute session, we'll dive into Moody Bible Institute’s game-changing year-end campaign. Partnering with Allegiance Group + Pursuant, Moody used cutting-edge data analytics and smart segmentation to elevate its fundraising efforts. 

Discover how it achieved unprecedented success through advanced analytics and targeted donor engagement. We’ll break down its strategic approach, campaign execution, and impressive outcomes that took the Institute’s fundraising to the next level. 

KEY TAKE-AWAYS

• Maximize Fundraising Potential: Learn how to accurately identify and segment high-capacity donors, ensuring you target the right individuals to boost your fundraising results. 
• Enhance Donor Engagement: Discover the impact of personalized communication strategies that resonate with donors, leading to higher response rates and deeper connections 
• Measure and Improve Success: Understand how to analyze key metrics and outcomes to assess campaign effectiveness and refine your strategies for continuous improvement.

SPEAKERS

Randy Hall, Director of Development, Moody Bible Institute

Kim Richardson, Associate Vice President, Client Strategy, Allegiance Group + Pursuant

ACCESSIBILITY

We will provide automated transcription at this event. If you need additional accommodations, please contact Risa Sudnow at info@dmfa.org or 646-675-731.

FEATURED SPONSOR