DC Lunch: Expanding Your Donor Base

If you're wondering how to enhance representation or deepen inclusivity, join us in this important conversation. 

Our speakers will explore the critical role of donor acquisition from individuals of varied backgrounds and identity markers, and share practical strategies to build more inclusive, representative marketing, and fundraising experiences.

Don’t miss this chance to learn how to create stronger connections and a more impactful program.

Take-Aways

• Understand the importance of building in representation and accessibility into your direct response program
• Learn about non-traditional and untapped sources of new donors
• Learn how storytelling and segmentation can be tailored to connect with unique audiences in more meaningful ways

Speakers

Iván León, Chief Strategist,  Kerux Group Inc.

Jodie L Ruediger, CFRE, Associate Director, Collaborative Direct Marketing, Habitat for Humanity

Accessibility

We want to eliminate any barriers for attendance and have this be a good experience. If you need any accommodations to attend, please contact Risa Sudnow at info@dmfa.org or 646-675-7314.