BEGIN:VCALENDAR VERSION:2.0 PRODID:-//ChamberMaster//Event Calendar 2.0//EN METHOD:PUBLISH X-PUBLISHED-TTL:P1H REFRESH-INTERVAL:P1H CALSCALE:GREGORIAN BEGIN:VTIMEZONE TZID:America/New_York BEGIN:DAYLIGHT RRULE:FREQ=YEARLY;BYMONTH=3;BYDAY=2SU DTSTART:20070101T000000 TZOFFSETFROM:-0500 TZOFFSETTO:-0400 TZNAME:Eastern Daylight Time END:DAYLIGHT BEGIN:STANDARD RRULE:FREQ=YEARLY;BYMONTH=11;BYDAY=1SU DTSTART:20070101T000000 TZOFFSETFROM:-0400 TZOFFSETTO:-0500 TZNAME:Eastern Standard Time END:STANDARD END:VTIMEZONE BEGIN:VEVENT DTSTART;TZID=America/New_York:20230223T130000 DTEND;TZID=America/New_York:20230223T140000 X-MICROSOFT-CDO-ALLDAYEVENT:FALSE SUMMARY:Smart Match: An Innovative Approach to Data Hygiene to Optimize Omnichannel Acquisition DESCRIPTION:Join us for an informative webinar on how Save the Children achieved their goal to increase donors and engage Mission Supporters. Andrea Friedman from Save the Children and Richard Geiger from Data Axle will discuss how they used a lead cleansing and matching program to increase ROI\, conversion and raise donor lifetime value. Find out how you can take steps to build your own scalable and repeatable matching process that could lead to increased donations\, second engagement and much more.You can log in here:https://us02web.zoom.us/j/83533378822You will learn:How to create an omnichannel experience that will increase acquisition and donor Life Time Value The role quality data can play in increasing digital acquisition ROI How to leverage technology and processes to make data more agile and usefulAccessibilityWe will provide automated transcription at this event. If you need additional accommodations\, please contact Risa Sudnow at info@dmfa.org or 646-675-7314.SpeakersAndrea Friedman\, Solution Architect\, Save the Children Richard Geiger\, Senior Vice President\, Data Axle NonprofitFeatured Sponsor X-ALT-DESC;FMTTYPE=text/html:
Join us for an informative webinar on how Save the Children achieved their goal to increase donors and engage Mission Supporters.  \;Andrea Friedman from Save \;the \;Children and Richard Geiger from \;Data Axle will discuss how they used a \;lead cleansing and matching program to increase ROI\, conversion and raise donor lifetime value.  \;Find out how you can take steps to build your own scalable and repeatable matching process that could lead to increased donations\, second engagement and much more.
You can log in here:
https://us02web.zoom.us/j/83533378822
You will learn:
Accessibility
We will provide automated transcription at this event. If you need additional accommodations\, please contact Risa Sudnow at \;info@dmfa.org \;or 646-675-7314.
Speakers
Andrea Friedman\, Solution Architect\, \;Save the Children \;
Richard Geiger\, Senior Vice President\, Data Axle Nonprofit
Featured Sponsor