BEGIN:VCALENDAR VERSION:2.0 PRODID:-//ChamberMaster//Event Calendar 2.0//EN METHOD:PUBLISH X-PUBLISHED-TTL:P1H REFRESH-INTERVAL:P1H CALSCALE:GREGORIAN BEGIN:VTIMEZONE TZID:America/New_York BEGIN:DAYLIGHT RRULE:FREQ=YEARLY;BYMONTH=3;BYDAY=2SU DTSTART:20070101T000000 TZOFFSETFROM:-0500 TZOFFSETTO:-0400 TZNAME:Eastern Daylight Time END:DAYLIGHT BEGIN:STANDARD RRULE:FREQ=YEARLY;BYMONTH=11;BYDAY=1SU DTSTART:20070101T000000 TZOFFSETFROM:-0400 TZOFFSETTO:-0500 TZNAME:Eastern Standard Time END:STANDARD END:VTIMEZONE BEGIN:VEVENT DTSTART;TZID=America/New_York:20270309T130000 DTEND;TZID=America/New_York:20270309T140000 X-MICROSOFT-CDO-ALLDAYEVENT:FALSE SUMMARY:Is Your Donation Form Costing You Money? DESCRIPTION:Every click matters. Too often\, the donation form is where organizations lose their best chances to convert motivated supporters into donors. \nIn this session\, we'll dissect the most common donation form mistakes that hurt conversion rates and show you how to fix them. You'll see examples of forms that work and forms that don't\, and learn how small tweaks to layout\, copy\, fields\, and mobile experience can improve completion rates. We'll cover best practices for testing\, tracking\, and measuring form performance. Whether you're a fundraiser\, developer\, or digital strategist\, you'll leave with a checklist of quick wins and proven tactics that can immediately reduce donation form friction and lift your online revenue. The Engage Group are expert implementors who have a vast library of real-world examples of successful projects that showcase the perfect marriage of creative and technology. This session will provide immediate takeaways for anyone who attends. The session is approximately one-hour in length. KEY TAKE-AWAYSIdentify the top friction points that cause donors to abandon your form.Learn actionable fixes to streamline the giving process across desktop and mobile.Get insight on how to turn survey results into strategy to improve your programSPEAKERSKacey Crawford\, Director\, Digital Fundraising\, WETAErick Quijada\, Digital Project Manager\, The Engage GroupACCESSIBILITYWe will provide automated transcription at this event. If you need additional accommodations\, please contact Risa Sudnow at info@dmfa.org or 646-675-7314.FEATURED SPONSOR X-ALT-DESC;FMTTYPE=text/html:


Every click matters. Too often\, the donation form is where organizations lose their best chances to convert motivated supporters into donors. \;


In this session\, we&rsquo\;ll dissect the most common donation form mistakes that hurt conversion rates and show you how to fix them. You&rsquo\;ll see examples of forms that work and forms that don&rsquo\;t\, and learn how small tweaks to layout\, copy\, fields\, and mobile experience can improve completion rates. We&rsquo\;ll cover best practices for testing\, tracking\, and measuring form performance. Whether you&rsquo\;re a fundraiser\, developer\, or digital strategist\, you&rsquo\;ll leave with a checklist of quick wins and proven tactics that can immediately reduce donation form friction and lift your online revenue. The Engage Group are expert implementors who have a vast library of real-world examples of successful projects that showcase the perfect marriage of creative and technology. This session will provide immediate takeaways for anyone who attends. The session is approximately one-hour in length. \;

 \;

KEY TAKE-AWAYS

SPEAKERS

ACCESSIBILITY

We will provide automated transcription at this event. If you need additional accommodations\, please contact Risa Sudnow at \;info@dmfa.org \;or 646-675-7314.

FEATURED SPONSOR



LOCATION: UID:e.1099.1629747 SEQUENCE:3 DTSTAMP:20260925T235127Z URL:https://members.dmfa.org/events/Details/is-your-donation-form-costing-you-money-1917740?sourceTypeId=Hub END:VEVENT END:VCALENDAR