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DTSTART;TZID=America/New_York:20270331T130000
DTEND;TZID=America/New_York:20270331T140000
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SUMMARY:Cracking The Code: Building Constituent Engagement Scores to Power Smarter Fundraising
DESCRIPTION:Constituent Engagement scoring can help you identify those most likely to respond beyond just giving amount or recency\; it can also help you tailor more relevant messaging. It can leverage across the organization to better understand constituent engagement and identify synergies with modeling\, prospecting\, and re-engagement initiativesThis is a webinar designed for non-profit fundraisers who want to build or strengthen their Constituent Engagement Scoring focus to support mid-level/major/planned giving and organization-wide fundraising strategies. It is for fundraising leaders focused on one-to-few or one-to-one marketing but can also be leveraged in other ways for direct marketing\, prospecting and reengagement. There will be two to three case studies from non-profits managing constituent engagement scoring or developing it. Fundraisers\, data and insights staff\, philanthropy operations\, donor services and nonprofit leaders seeking practical tools to better understand and engage donors especially those managing or building a mid-level giving program and those bridging to Major Gifts and Planned Giving teams would benefit from this session.Key Take-Aways:Understand Engagement Scoring options\, approaches and lessons learnedIdentify potential Engagement data points for your organization that might be integrated into data source to enhance full picture of constituent engagementUnderstand this is a collaborative effort\, who should be involved for your organizationSpeaker:Vicky Montanaro\, Director Leadership Giving\, International Fund for Animal WelfareKathy Papienski\, Business Analyst\, Smithsonian InstitutionACCESSIBILITYWe will provide automated transcription at this event. If you need additional accommodations\, please contact Risa Sudnow at info@dmfa.org or 646-675-7314.Featured Sponsor
X-ALT-DESC;FMTTYPE=text/html:<!DOCTYPE html><html><head><title></title></head><body aria-disabled="false"><p>Constituent Engagement scoring can help you identify those most likely to respond beyond just giving amount or recency\; it can also help you tailor more relevant messaging. It can leverage across the organization to better understand constituent engagement and identify synergies with modeling\, prospecting\, and re-engagement initiatives</p><p>This is a webinar designed for non-profit fundraisers who want to build&mdash\;or strengthen&mdash\;their Constituent Engagement Scoring focus to support mid-level/major/planned giving and organization-wide fundraising strategies. It is for fundraising leaders focused on one-to-few or one-to-one marketing but can also be leveraged in other ways for direct marketing\, prospecting and reengagement. There will be two to three case studies from non-profits managing constituent engagement scoring or developing it.&nbsp\;</p><p>Fundraisers\, data and insights staff\, philanthropy operations\, donor services and nonprofit leaders seeking practical tools to better understand and engage donors&mdash\;especially those managing or building a mid-level giving program and those bridging to Major Gifts and Planned Giving teams would benefit from this session.</p><p><strong fr-original-style="" style="font-weight: 700\;">Key Take-Aways:</strong></p><ul fr-original-style="" style="list-style-position: inside\;"><li>Understand Engagement Scoring options\, approaches and lessons learned</li><li style="mso-list:l0 level1 lfo1\;tab-stops:list .5in\;">Identify potential Engagement data points for your organization that might be integrated into data source to enhance full picture of constituent engagement</li><li style="mso-list:l0 level1 lfo1\;tab-stops:list .5in\;">Understand this is a collaborative effort\, who should be involved for your organization</li></ul><p><span style="font-size: 18px\;"><strong fr-original-style="" style="font-weight: 700\;">Speaker:</strong></span></p><ul fr-original-style="" style="list-style-position: inside\;"><li>Vicky Montanaro\, <em>Director Leadership Giving</em>\, <strong fr-original-style="" style="font-weight: 700\;">International Fund for Animal Welfare</strong></li><li>Kathy Papienski\, <em>Business Analyst</em>\, <strong fr-original-style="" style="font-weight: 700\;">Smithsonian Institution</strong></li></ul><p style="margin: 0in\; font-size: 12pt\; font-family: Aptos\, sans-serif\; color: rgb(0\, 0\, 0)\; font-style: normal\; font-variant-caps: normal\; font-weight: 400\; letter-spacing: normal\; orphans: 2\; text-align: start\; text-indent: 0px\; text-transform: none\; white-space: normal\; widows: 2\; word-spacing: 0px\; -webkit-text-stroke-width: 0px\; text-decoration-line: none\; text-decoration-thickness: auto\; text-decoration-style: solid\; caret-color: rgb(0\, 0\, 0)\;"><strong fr-original-style="box-sizing: border-box\; margin: 0px\; padding: 0px\; border: 0px\; font-size: 16px\; vertical-align: baseline\; font-weight: 700\;" style="box-sizing: border-box\; margin: 0px\; padding: 0px\; border: 0px\; font-size: 16px\; vertical-align: baseline\; font-weight: 700\;"><span style="box-sizing: border-box\; margin: 0px\; padding: 0px\; border: 0px\; font-size: 16px\; vertical-align: baseline\; color: rgb(243\, 121\, 52)\;">ACCESSIBILITY</span></strong></p><p style="box-sizing: border-box\; margin: 0px\; padding: 0px 0px 1em\; border: 0px\; font-size: 16px\; vertical-align: baseline\; line-height: 1.5em\; text-align: left\; color: rgb(0\, 0\, 0)\; font-family: Montserrat\, sans-serif\; font-style: normal\; font-variant-ligatures: normal\; font-variant-caps: normal\; font-weight: 400\; letter-spacing: normal\; orphans: 2\; text-indent: 0px\; text-transform: none\; widows: 2\; word-spacing: 0px\; -webkit-text-stroke-width: 0px\; white-space: normal\; text-decoration-thickness: initial\; text-decoration-style: initial\; text-decoration-color: initial\; background-color: rgb(255\, 255\, 255)\;"><span style="box-sizing: border-box\; margin: 0px\; padding: 0px\; border: 0px\; font-size: 16px\; vertical-align: baseline\; color: rgb(0\, 0\, 0)\;">We will provide automated transcription at this event. If you need additional accommodations\, please contact Risa Sudnow at&nbsp\;</span><span style="box-sizing: border-box\; margin: 0px\; padding: 0px\; border: 0px\; font-size: 16px\; vertical-align: baseline\; color: rgb(243\, 121\, 52)\;"><a fr-original-style="box-sizing: border-box\; margin: 0px\; padding: 0px\; border: 0px\; font-size: 16px\; vertical-align: baseline\; outline: 0px\; text-decoration: none\; color: inherit\; transition: all 0.3s ease 0s\; user-select: auto\;" href="mailto:%20info@dmfa.org" style="box-sizing: border-box\; margin: 0px\; padding: 0px\; border: 0px\; font-size: 16px\; vertical-align: baseline\; outline: 0px\; text-decoration: none\; color: inherit\; transition: all 0.3s ease 0s\; user-select: auto\;">info@dmfa.org</a>&nbsp\;</span><span style="box-sizing: border-box\; margin: 0px\; padding: 0px\; border: 0px\; font-size: 16px\; vertical-align: baseline\; color: rgb(0\, 0\, 0)\;">or 646-675-7314.</span></p><p style="box-sizing: border-box\; margin: 0px\; padding: 0px 0px 1em\; border: 0px\; font-size: 16px\; vertical-align: baseline\; line-height: 1.5em\; text-align: left\; color: rgb(0\, 0\, 0)\; font-family: Montserrat\, sans-serif\; font-style: normal\; font-variant-ligatures: normal\; font-variant-caps: normal\; font-weight: 400\; letter-spacing: normal\; orphans: 2\; text-indent: 0px\; text-transform: none\; widows: 2\; word-spacing: 0px\; -webkit-text-stroke-width: 0px\; white-space: normal\; text-decoration-thickness: initial\; text-decoration-style: initial\; text-decoration-color: initial\; background-color: rgb(255\, 255\, 255)\;"><span style="box-sizing: border-box\; margin: 0px\; padding: 0px\; border: 0px\; font-size: 16px\; vertical-align: baseline\; color: rgb(0\, 0\, 0)\;"><strong fr-original-style="" style="font-weight: 700\;">Featured Sponsor</strong></span></p><p style="box-sizing: border-box\; margin: 0px\; padding: 0px 0px 1em\; border: 0px\; font-size: 16px\; vertical-align: baseline\; line-height: 1.5em\; text-align: left\; color: rgb(0\, 0\, 0)\; font-family: Montserrat\, sans-serif\; font-style: normal\; font-variant-ligatures: normal\; font-variant-caps: normal\; font-weight: 400\; letter-spacing: normal\; orphans: 2\; text-indent: 0px\; text-transform: none\; widows: 2\; word-spacing: 0px\; -webkit-text-stroke-width: 0px\; white-space: normal\; text-decoration-thickness: initial\; text-decoration-style: initial\; text-decoration-color: initial\; background-color: rgb(255\, 255\, 255)\;"><br /></p><p><br /></p></body></html>
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UID:e.1099.1594483
SEQUENCE:3
DTSTAMP:20260817T011500Z
URL:https://members.dmfa.org/events/Details/cracking-the-code-building-constituent-engagement-scores-to-power-smarter-fundraising-1876975?sourceTypeId=Hub
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